News//Press
After pitch: DEMNER, MERLICEK & BERGMANN and the companies of the Viennese Public Services make Vienna mobile.
Vienna travels differently. It travels with the new ViennaMobile-Card (WienMobil-Card). A card that combines the offers of public transport, citybike, WiPARK, cab and refueling charging stations in one.
The dynamic advertising campaign for the mobile all-rounder comes from the creative agency DEMNER, MERLICEK & BERGMANN. Furthermore, the agency is responsible for the name and the bold card design. An outstanding feature and benefit is the possibility of personalization: Everybody can print his or her name as part of the slogan on the card itself.
The participating companies of the Viennese Public Services (Stadtwerke) (Vienna Lines, Vienna Energy, WiPARK, Vienna local railways) look forward to the launch of the campaign and the special offers that make the city even more livable and allow Viennese to move around faster and reach their destination more conveniently.
The integrated campaign will start mid-April and can be seen, amongst other things, in print, on citylights and online.