News//Budgets
DEMNER, MERLICEK & BERGMANN and VIENNA ENERGY take the traffic of the future one step further.
For many people e-mobility is still a topic that lies in the future and has little contact to everyday life. Demonstrating that this way of thinking is outdated, DEMNER, MERLICEK & BERGMANN and VIENNA ENERGY come up with a new and trend-setting campaign.
Having over 100 TANKE electric-fuel-stations for two and four wheels moves Vienna forward with electricity. To furthermore prove that Vienna Energy stands for an ideal conjunction between electronic individual traffic and public transportation, is the fact that the majority of Viennese public transportation is being operated with environmentally friendly electricity.
Vienna has long arrived in a clean future. But no thoughts wasted on standing still now, because Vienna Energy continues to strive for the advancement of e-mobility and thus a liveable city.
The campaign of DEMNER, MERLICEK & BERGMANN include various outdoor media (ads, billboards, city lights, info screens, rolling boards) and can also be seen on numerous indoor locations (banners, sweepstakes). Furthermore there is a great guessing game on www.tanke-wienenergie.at and a short e-story competition in which Viennese have the chance to win a high-quality e-bike and other great prizes.