News//Budgets
WIENER STÄDTISCHE makes worries disappear with a click.
The latest DEMNER, MERLICEK & BERGMANN and Wiener Städtische campaign is themed ‘Click! And the worries are gone!’ This campaign holds testimonial Paul Pech’s most spectacular adventure yet in store: The spotlight is on Paul’s beloved convertible, which starts a life of its own and causes substantial chaos.
But for lovable jinx Paul Pech, even the biggest dilemma is no reason for concern: After all, thanks to the latest communication focus of Wiener Städtische, he knows about the modern service-app.
With this tool, Paul and all other Austrians have the possibility to comfortably report their damages with just one click. That’s how even a man like Paul Pech can wander off into his next adventure – completely relaxed.
Chairman of the board Mag. Hermann Fried: ‘Our digital age demands contemporary solutions. With this free service app, our clients can simply click away their worries.’
Mag. Sabine Weiss adds: ‘The latest adventure of Paul Pech charmingly conveys our main message: Whatever might happen, Wiener Städtische stands by as an equal and modern partner in all of life’s situations.’
The integrated campaign can now be seen throughout Austria and includes TV and cinema spots, print as well as online media.