News//Budgets
“Simply beautiful. And beautifully simple.”
DEMNER, MERLICEK & BERGMANN stage campaign for the new glass bottle from Vöslauer – on board again: Vöslauer testimonial and Hollywood superstar Keira Knightley.
Not only is she simply beautiful, she is also beautifully simple: The new Vöslauer glass bottle together with innovative and above all practical 8x1l split box.
“It was important to us to communicate both of these advantages in our new campaign”, says Birgit Aichinger, Vöslauer Marketing Manager.
Thomas Kienast directed the TV spot with the Hollywood superstar, collaborating with the film production Close Up.
The campaign will start on October 20 and further includes ads, radio spots, rolling boards and city lights. An online competition starts next week on Vöslauer’s website, which completes this appearance.